Personal Online Reputation Management
We've helped more than 100 people take control of what shows up when someone searches their name on Google and in AI assistants like ChatGPT and Perplexity. Whether you're dealing with negative press, court records, false information, or simply want to build a stronger professional presence, we help you shape the narrative when people discover you online.
12 Months to a New Online Footprint
Your online presence matters more than ever. Employers, business partners, dates, and even family members search your name before they meet you. What they find shapes their first impression—and you don't always get a chance to correct it in person.
We help you suppress outdated content that no longer reflects who you are. We push down negative results from difficult chapters in your life—from court records to government press releases to news articles that follow you around. We build a professional digital presence that puts your best foot forward. Some clients need defensive help—they're dealing with something they want buried. Others come to us proactively, wanting to establish their footprint before it ever becomes a problem.
Our 12-month program gives us the time to do this right. We build a foundation of positive, authoritative content that ranks well in search results and gives AI assistants accurate information to share about you. This isn't a quick fix—it's a complete transformation of your online identity.
Active Keyword Monitoring
We continuously monitor up to 3 target keywords related to your name across Google, Bing, and major AI platforms. You'll always know exactly where you stand in search results and AI responses, with alerts when anything changes.
60+ Positive Profiles & Websites
We register and build out more than 60 positive profiles and websites in your name. This includes proprietary professional directories that you cannot gain access to on your own, all designed to establish authority and push down unwanted content.
Personal Website Creation
We create a professional personal website that serves as your digital home base. This includes domain registration, custom design, SEO optimization, and hosting for 5 years. Your site becomes a cornerstone of your online identity.
Tier-1 Link Promotion
Our standard package includes active promotion of 5 positive links to improve their visibility and ranking in search results. We use white-hat techniques to boost the content you want people to see. Need more links promoted? Additional amplification is available as an add-on.
Negative Link Suppression
Our standard package includes targeted suppression work on 5 negative links, pushing them down in search results where they're less likely to be seen. Guarantee details are provided in your contract. If you have more than 5 problematic links, additional suppression work is available.
Monthly Progress Reports
Every month, you'll receive a detailed report summarizing all actions taken, ranking changes for your target keywords, and movement in your search results. No black boxes. You'll see exactly what we're doing and the results we're achieving.
Optional Add-ons
Enhance your reputation management package with additional services.
Positive Press Placements
Get featured in respected online publications and news outlets. We secure article placements that highlight your expertise, achievements, or story. This creates authoritative content that ranks well in search results and provides credible sources for AI assistants to cite.
Reddit Posts
Reddit threads rank prominently in Google search results and are frequently cited by AI assistants. We create and promote authentic, positive Reddit content related to your name, including posts, comments, and community engagement that helps shape the narrative when people search for you.
Extra Link Suppression
If you have more than 5 negative links that need to be pushed down in search results, we offer additional suppression work on a per-link basis. Each link receives the same comprehensive treatment included in the standard package, with progress tracked in your monthly reports.
Extra Link Amplification
Want to boost more than 5 positive links? Additional amplification packages let you promote extra content, including press coverage, social profiles, and articles, using the same white-hat techniques we apply to your core links. More visibility for the content you want seen.
How It Works
We deliver tangible results within the first 60 days, then stay on the gas for more than a year to build lasting change. Monitoring continues indefinitely to protect your reputation long-term.
Discovery
We audit your current search results and AI mentions to understand your starting point and develop your custom strategy.
Build Assets
We create and register profiles, websites, and content that represent you positively across the web.
Promote
We actively promote positive content, suppress negative results, and build your digital authority.
Monitor & Iterate
We continuously track progress, respond to changes, and refine our approach. This continues beyond the initial 12 months.
Ready to Take Control?
Start building your positive online presence today with our self-serve checkout.
Get Started TodayWe Offer Free Resources, Too
Here's the thing: there's no secret sauce in this industry. Everything we do is based on techniques that are documented, learnable, and frankly pretty boring once you understand them. We're not in the business of hoarding knowledge.
If you're the DIY type, or you just want to understand what's happening behind the scenes before you hire anyone, we've put together guides that explain exactly how this stuff works. No email capture, no sales pitch. Just the information.
Browse Our Free ResourcesWhy Work With Us?
Our team has been through it. Members of our team have dealt with old business profiles that haunted them for years after they moved on. We've navigated the aftermath of legal trouble: the mugshots, the court records, the news articles that live forever online. We've helped people rebuild after divorce, when court filings and angry ex-partners created a digital footprint they never asked for. We've cleaned up false news stories, misleading reviews, and the kind of online attacks that make you afraid to Google your own name.
That's why we have so much empathy for the situations our clients face. We know what it feels like to see something damaging pop up when you search your name. We know the anxiety of wondering if a potential employer, a new date, or a business partner is going to find something you wish didn't exist. And we know what it takes to fix it.
This isn't abstract for us. We've lived it, and we've helped more than 100 people navigate their way to the other side. We know which strategies work, which ones waste time, and how to prioritize when the situation feels overwhelming.
We're a "get shit done" team. No sugarcoating, no endless status meetings, no excuses. When you work with us, you get straight talk about what's possible and what isn't, a clear plan to address your situation, and relentless execution until the job is done. We're in your corner, and we don't stop until you're happy with what shows up when someone searches your name.
Frequently Asked Questions
Common questions about personal reputation management.
What shows up when someone Googles my name?
Your Google results typically include social profiles, news articles, public records, professional directories, and any content where your name appears. We conduct a comprehensive audit of your current search results and AI mentions, then develop a strategy to promote positive content and suppress negative or irrelevant results.
How do AI assistants affect my personal reputation?
When someone asks ChatGPT, Perplexity, or other AI assistants about you, they synthesize information from across the web into a summary. If negative content exists, it may be included in these AI responses. Our service ensures AI assistants have access to accurate, positive information about you.
Can you remove negative content from Google?
We're often able to help suppress or de-index negative content from search results. Some cases are straightforward, like outdated articles or duplicate content that violates Google's policies. Others require more sustained effort, such as pushing down legitimate but unflattering coverage through strategic positive content creation. Every situation is different, and we'll give you an honest assessment of what's possible during our initial consultation.
What about negative Reddit posts or forum discussions?
Reddit and forum content often ranks highly in search results. While we can't delete third-party posts, we can create strategies to reduce their visibility and prominence. In some cases, we can also help with appropriate responses or corrections to inaccurate information.
How long does personal reputation management take?
Initial profile building and asset creation takes 30-60 days. Meaningful search result changes typically appear within 2-3 months, with optimal results at 6-12 months. AI assistant responses can update more quickly as models refresh their training data. We provide monthly progress reports throughout.
What do you need from me to get started?
We need your full name (and any variations), a professional photo, your bio and career history, and information about what you'd like to appear (or not appear) when someone searches for you. The more information you provide, the more comprehensive your positive online presence will be.
Is my information kept confidential?
Absolutely. We treat all client information with strict confidentiality. We never share your personal details, strategy, or the fact that you're working with us unless you explicitly authorize it. Discretion is fundamental to reputation management.
What's included in the monthly updates?
Each month you'll receive a detailed report showing: search ranking changes for your target keywords, new assets created or promoted, any negative content movement, AI assistant mention updates, and recommended next steps. You'll always know exactly what we're doing and what progress has been made.
Take Control of Your Online Presence
Don't let outdated or negative search results define you. Start building the online reputation you deserve.